by Jan Pedersen | Nov 24, 2017
Extensively edited and rewrote portions of a 2500-word/15-page eBook used as an opt-in incentive for an online marketing consulting firm.
The eBook was called Marketing with Facebook Live, focusing on how to use the platform to attract prospects, convert them to leads, and close sales. It included instructions and checklists for ensuring a successful Facebook Live event.

by Jan Pedersen | Nov 24, 2017
For a dental practice management consultant, I ghost wrote a 36-page eBook of 11,200 words describing the essentials of building and managing a functioning, profitable dental hygiene service. The eBook was created to show the value the hygiene department creates and how it contributes to overall practice success.
Below is the introduction to the booklet.

by Jan Pedersen | Nov 24, 2017
The sample below is one chapter of a 12-chapter eBook ghostwritten for a dental management consultant. The book consists of 12 chapters, and covers everything from hiring, staffing, and scheduling to patient care and customer service.
Chapter 4, The Patient Experience, details the fundamentals of practicing exceptional customer care and is in draft form below.

by Jan Pedersen | Nov 24, 2017
Perhaps one of my more unusual projects was ghostwriting as a Thai executive woman. I ghostwrote a 20,000-word, 71 page eBook to illustrate the principal cultural challenges Western men face when courting, marrying, and raising a family with a (respectable!) Thai woman.
The sample below is an exerpt called The Cultural Divide.

by Jan Pedersen | Nov 24, 2017
This ghostwriting project required extensively editing and rewriting large sections of a report about how retired expatriates can generate an income while living virtually anywhere in the world. It was marketed and used to promote seminars at an association that targets the baby boomer generation with opportunities for living out of the country and “off the grid.”
The finished work was 7500 words at 24 pages.

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